HVAC Owners Edge
Free 14-day trial

Facebook and Instagram ads for HVAC companies. Free for 14 days.

Offers to homeowners in your zip codes, retargeting, and creative that gets replies. We set it up in your own accounts, run it for two weeks, and you decide. No card, nothing renews.

Text (385) 832-6175Call (385) 832-6175

Free for 14 daysNo card requiredText or call to start

In the trial

  • One tune-up offer campaign and one replacement estimate campaign, targeted to homeowners in your zip codes.
  • Three to five creatives shot from your own job photos and tech videos, no stock imagery.
  • Instant form with address and system age questions, leads texted to you the second they come in.

Facebook and Instagram ads for a HVAC company

Facebook does not catch a homeowner mid-emergency. It catches the one who has been nursing a failing system since last August and has not called anyone yet. That makes it a cheap replacement lead source and a poor emergency channel, so the offer has to match. Tune-up offers at $79 to $129 pull leads at $18 to $50. Free replacement estimates with financing pull at $45 to $120.

Creative that works here is unglamorous. A phone video of a tech pulling a rusted evaporator coil. A 20-second walkthrough of what a $400 repair on a 17-year-old unit actually buys. Before and after of an attic install. Stock photos of a family by a thermostat get scrolled past.

The mistake is running one ad set to everyone within 25 miles and judging it on cost per lead. Judge it on booked appointments. Two weeks in, working looks like lead flow you can staff, a retargeting audience large enough to run, and one creative clearly beating the rest.

How the trial works

Fourteen days, your accounts, no card

Setup

Live within 48 hours. You text or call, we do a 20-minute setup call, and it starts.

What we need from you

Admin access to your Facebook Page and ad account, and a few real job photos or short clips.

What you will see

Ads running to homeowners in your service area, leads landing in your inbox or CRM, and cost per lead by ad.

Day 15

Keep it at the monthly price quoted before the trial, switch to a different service, or stop. Nothing renews on its own.

Questions

HVAC companies ask

Will Facebook leads waste my techs' time?

Some will, which is why the form asks for system age and address up front. Filtering at the form level plus a call within five minutes generally cuts the tire kickers to a level a dispatcher can handle without complaint.

What budget does this need?

Fifty to $150 a day is the usable range for a residential shop. Under $30 a day the algorithm cannot leave the learning phase, and you end up paying more per lead for less volume than you would at double the spend.

Also in the trial

Other things you can try free

Google Ads management

Search campaigns built around the jobs you want, with call tracking so you hear what you pay for.

AI search optimization

Structured pages, consistent listings and plain-language answers so AI engines recommend you.

Local SEO and Google profile

Categories, services, photos, posts and Q&A tuned to win the map pack in your area.

Website design and rebuilds

Fast, tap-to-call pages for every service and city you work in, built in about a week.

Social media management

A steady, on-brand posting schedule that makes the business look alive when people check.

Review generation and reputation

Ask-at-the-door scripts, automatic texts, tracking per tech, and replies to the bad ones.

All twelve services

By state

Facebook and Instagram ads for HVAC companies, state by state

Each state page has that state's own listing count, median reviews and website gap.

Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware Florida Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington West Virginia Wisconsin Wyoming

Try facebook and instagram ads free for 14 days.

Pick anything we do. We run it for your HVAC company for two full weeks at no cost, then you decide. No card, no contract, nothing to cancel.

  • Google Ads management
  • Meta (Facebook and Instagram) ads
  • AI search optimization (show up in ChatGPT, Perplexity, Google AI)
  • Local SEO and Google Business Profile
  • Website design and rebuilds
  • Social media management
  • Review generation and reputation
  • Missed-call text-back and lead follow-up
  • Email and SMS campaigns
  • Bookkeeping and monthly financials
  • Cold-call appointment setting
  • Marketing analytics and reporting
Text (385) 832-6175Call (385) 832-6175

Or tell us what you want to try and we will text you back.

Text usCall